About Simona Pavelkova

Account Manager and aspiring PPC specialist at BlueWinston. I like to learn about newest information about ecommerce business and Google Ads.

What is Google Shopping product feed specification and how can it benefit you?

Google Shopping has become one of the most used platforms for advertising on the Internet. Obviously, every person who wants to start selling their products/offering services online, turns to Merchant Center. So, I’m guessing you are one of them! You’ve created your eShop and your account in the Merchant Center, however now you are

New annotations in Google Shopping Ads that will bring better traffic

Google is constantly working to improve its services, whether by modifying old features or adding brand new ones. This time, they shed light on merchants who use shopping campaigns. New annotations in Shopping ads In addition to the annotations you can already use in Shopping Ads, Google has added two more. These are Free shipping

Orange: How we helped to decrease 30% in CPA amongst device sales

Orange Slovensko is the biggest telecommunication provider in Slovakia. They provide not only voice services but also mobile devices in a big competitive segment.  What had to be solved? Agency Zaraguza took over client's Google Ads account from another agency and they discovered a lot of work to be done and automated. The products in e-shop

Black Friday in BlueWiston – Buy One Get One Free

Black Friday, in BlueWinston known also as Blue Friday, did not miss us either. Better said, missed you. We have prepared an awesome occasion for all of you.  1. Prolong your subscription for one month and get 30 days for free 2. Prolong your subscription for three months and get 90 days for free

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