How to set up and use DSA Page feeds in Google Ads

What are DSA Page feeds? DSA Page feeds are used for Google DSA campaigns. DSA campaigns are based on the content on your web and using Page feeds you can choose specific URLs as landing pages. It gives you an advantage to choose only some URLs, for example for your best sellers. DSA Page feed

Drezydokuchyne.sk | Long- term PNO 7,7% from BlueWinston campaigns

Drezydokuchyne.sk is a Slovak authorized dealer of kitchen sinks, appliances and bathroom products. You can buy products from them only from the official Slovak distribution, which is a great advantage, especially in the case of warranty and post-warranty service. Their portfolio of sink brands is the widest on the market while maintaining professional

What is product feed management?

The key to having successful ads is to show important information to the right audience. Google draws information from the product feed you’ve created while generating Shopping Ads. This feed contains information about every product displayed to the potential customers. The organization and structure of your product feed plays a vital role in getting the

New annotations in Google Shopping Ads that will bring better traffic

Google is constantly working to improve its services, whether by modifying old features or adding brand new ones. This time, they shed light on merchants who use shopping campaigns. New annotations in Shopping ads In addition to the annotations you can already use in Shopping Ads, Google has added two more. These are Free shipping

Autovybava.sk | How to have a better overview in campaigns

Autovybava.sk is an online store operating in Slovakia, which offers complete equipment for your car, including car seat covers, deflectors, car mats, trunks tray and many other accessories. This Eshop offers thousands of quality products from various manufacturers with professional advice. Behind this popular e-shop is the owner Ing. Patrik Marák, with whom we

Main labels used in BlueWinston campaigns

BlueWinston uses two main types of labels to know what to control: BW (alias BlueWinston) BWBID (alias Blue Winston Bid Strategy) BlueWinston check and change the following object parameters: Object Label Parameter, which BW sets Ad Group BW Status, BidMicroAmount (maxCPC), CriterionUserLists (Publiká) Keyword BW Status, Param1, Param2, DestinationURL, MatchType

What are Unique Product Identifiers and what is their purpose?

Unique product identifiers, also known as UPIs, specifically define and distinguish products in the global marketplace. Each product has its unmatchable UPI that is designated by the manufacturer. These special pointers help to match customer’s search queries with the seller’s (your) offer. What does it mean? Every single product has its unique identifier that helps

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