Case study BodyWorld: +7% turnover from Google Ads, 3,46% conversion rate

Thanks to Blue Winston product campaigns, we have increased both traffic and conversions while maintaining the target CoS in BodyWorld, by approaching people in advanced stage of shopping. After integrating the campaign later from keywords from internal web search, the range of quality converting ad groups has increased. Bodyworld is a well-established online store

Quick guide to Google Analytics #5 – Do you earn money from the visits?

Visitors of your e-shop are not the main benchmark of your business success. Your web can be visited by thousands of people daily, but if they do not buy anything, you will not benefit. Learn how to measure the effectivity of these visits! In our last blog from the quick guide to Google Analytics, we

11% conv. rate thanks to DSA for Products (AC Adapters)

In this post you will see how effective and profitable DSA campaigns for products created by www.BlueWinston.com can be! Client: Lacne-baterie.eu (Eshop which sells ac adapters for notebooks, tablets, monitors and batteries for notebooks) Our client had problem with creating classic product keywords As you you can see. Product name are very specific and there