Google Product Search & Shopping Ads Automation |

Save Time. Sell More.

Feed-driven Product Search & Shopping ads Automation Tool.

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BlueWinston - Feed-driven Product Search & Shopping ads Automation Tool Ad#2
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Woman with notebook in her lap and google ads in background
Shopping ads and Text ads for products together in Google Search

“According to Google study, customers who see both Product text ads and Shopping ads (PLAs) at the same time are 90% more prone to do purchase on the retailer’s website!”

“BlueWinston stands for excellent Google Ads campaigns and satisfied customers. Next to strong online ads and measurable campaign performance SMBs benefit from professional maintenance of their campaigns. Based on their digital online ads focused approach we recommend BlueWinston as full service provider for SMBs.”

Ben Fawecett, Head of Channel Partnerships, Central Europe, Google Germany GmbH

What can you expect from BlueWinston?

  • Useable in any country
  • Save hundreds of hours a month
  • You will find new products that are being sold
  • Ads for products you were unable to advertise
  • Automatic ad creation for product groups
  • Automatic keyword generation
  • Better Smart Shopping Ads features than Google Ads
  • Automatic scripts for ad optimization
  • Gradually run ads to reduce costs
  • Automatic Google Merchant account sync
  • Generating XML feed for Shopify and Magento
  • Increase in ROI by up to +500%
  • Increase in CTR by up to +20%
  • Up to +4% conversion rate increased
  • Reduce cost per conversion by up to -30%

What not to expect from BlueWinston?

  • 1,000% improvement in conversion rate
  • ROI improvement from 500% to 10,000%
  • 1,000% cost-per-click reduction
  • 1,000% improvement in CTR
  • Fixing of misplaced Google tracking codes

+ 24/7 support
+ creation of pilot campaigns
+ lowest prices on the market!


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E-commerce merchants & Agencies 💙 BlueWinston

78% of users were satisfied with campaign results and continued using BlueWinston after free trial expiration.

Alex Prochyra
Great ability to increase revenue. I highly recommend to use BlueWinston for all performance marketers.
Alex Prochyra
Ivan Sidla
The interface is very intuitive and the creation of a new campaign takes only few minutes.
Ivan Šidla
Thanks to BlueWinston we are are having in full control over the ads´ management for all products at minimal expenses.
Tomáš Jenej
René Pallo
It does not only make our work easier, but it also supports the sales.
René Pallo
Read all testimonials




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+ 73

new registrations last month

We delivered to clients

9 115 491 x

9.12mil. x transactions

4 272 446 474

4.27bil. € revenue

More than 150 million BlueWinston ads
are shown daily all around the world

All campaign types
See all features
How it works

Reviews from Bluewinston Users


5/5 – 29 reviews

Read the reviews


5/5 – 2 reviews

Read the reviews


5/5 – 2 reviews

Read the reviews


* Pricing is based on  total number of products which are inside of XML feed(s) which are used for campaign creation process of your text ads.

Let us calculate the best price for you

x extra 1000 products*
€/q. ( €/mo.)
save %
with quarterly payment

Your optimal price for products will be € quarterly.

Let’s try it for free for 30 days first.


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Let us create pilot campaigns for you.

Now totaly for free!


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What is BlueWinston?

Blue Winston is an automated tool for creating text product ads and Smart Shopping campaigns for Google. Product ads display on the following Google networks: Google Search, Google Display, YouTube, and Gmail.

With, you can not only automate the creation of ads for your products, but also create keywords for every single product. The tool works on the basis of an embedded (URL) product XML feed and forms an integral part of each online store operator.

To some extent, Blue Winston can also help optimize campaigns with a set of automated rules and bidding scripts that are applied in an incredibly short time.

Read more -> Why to choose BlueWinston.

What campaign types can I create with Blue Winston?

1.) Product Campaign ► the users get to the exact searched product in the e-shop – keywords and text ads to Google Search consist of product names and parameters. 

2.) Product-Group campaign ► if the users does not know the full product name, but only a part of it – they get straight to the search results where they can choose the appropriate model or type of product. 

3.) Product DSA (Dynamic Search Ad) ► campaign for products with low-search volume, those containing long keywords, products from the fashion segment, or unknown to the user by their name. 

4.) Smart Shopping Campaign ► a unique type of Shopping Ads on Google Search. Not only do you target specific products and display them with a price tag and product image, but they also have the benefit of being distributed across all Google networks. Blue Winston, as one of the few in the world, offers the possibility of advanced product filtering not only by product category, brand or other parameters but also by price ranges or the resulting margin, so that you only advertise such products that earn you money. 

5.) Campaign for products that are searched for in your online store ► ads based on a tracking system of real users searches for products and purchases in your online store.

Will you help me build my campaigns and use the tool?

To get started, you don’t need to have any experience creating product campaigns. You do not have to spend your precious time studying instructions and setting up campaigns! We take care of everything – just sign up!

 After signing up, we will create several pilot campaigns tailored to your products. Before activating them, we will explain all the processes we used to create them. We’ll be happy to give you online video call training to see how the tool works live. During your 30-day trial, we will also optimize your campaigns and keep you informed of their performance.

 Save your time and leave campaign creation to our Blue Winston team!

Will I be able to use Blue Winston myself?

Blue Winston is a SaaS (Software as a Service) tool that works based on embedded XML feed (e.g. for Heureka, Facebook…). Campaign creation and orientation in the tool environment is very intuitive. Detailed instructions and video tutorials will help you get started and create campaigns quickly.

We also encourage you to visit our website ( and blog ( for a wealth of useful information, improvements and recommendations.

You can also count on 24/7 support from us.


What is the price for using BW?

Price (from 39 €) is calculated based on the number of products found in the product XML feed ► price list.

If you have a campaign with 100 products, but there are a total of 100,000 products in the XML feed, then the price is calculated based on 100,000 products, as the system must work with the entire package when processing of the XML feed. 

More FAQs

Still need more information? Let us know via online chat, email or telephone.
We are ready 24/7.

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BlueWinston is usable with every type of e-shop. Moreover, you can use our tool among CMS that are stated under. You can use BlueWinston directly in Shopify or Magento thanks to its integration with generating XML feeds as well. This makes it a useful addition to what BlueWinston already offers. Choose your plugin and read more:

Shopify logo
Magento logo

Coming soon

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Woocommerce logo čierno-biele

We bring you the opportunity to get up to -20% off of clicks on Google Shopping Ads

With our additional service CSS Shopping in EU, you can fully automate your product ads while reducing the cost of advertising on Google Shopping Ads.

Calculate discount on Shopping Ads
Iphone on Google Ads, discount up to 20% from Shoppin in EU


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