What is Google Shopping Actions and How to Use them

You have definitely stumbled across Amazon Prime in your customer/retailer years. It’s easy to navigate through, relatively easy to set up your account and sell your items. Most importantly, there is no need to open billions of tabs while trying to make a purchase of various items from different shops. easier for people to compare

7 Google Ad Extensions that can improve your business

Google is undoubtedly the best search engine in the world right now. With its 92.62% market share of June 2019, it handles more than 5.4 billion searches a day. People use Google daily - not only to read the news or browse social media, but to shop, promote and sell their products.

How to boost Shopping Ads success with Seller ratings and Product reviews!

Seller ratings and product reviews play a key role in getting new customers. It’s more likely to get customers with good reviews than to get customers with none. Makes sense! But the question is: What’s the best way to get good seller ratings? How do they appear in Google Search and Ads? How can I

Google Shopping Bidding Strategies: The Ultimate 2020 Guide!

Despite Google Shopping being user-friendly and providing lots of tools to help you out, some of the concepts can be harder to grasp. For instance, how to automate your bids to change when you’re not online. How important is the location of bidding? What’s important to keep in mind while choosing a bidding strategy?

Google Product Ads: The perfect guide to understand what’s their purpose and how they can benefit your business

What are Google product ads and why are they so important? Product ads are crucial for advertisers with E-shops. Their sole purpose is to make your products visible for potential customers all over the Internet. Whether you are a small business or an e-Shop with hundreds of products, Google ads can boost up the traffic

Google shopping ads vs. text ads: How do they differ and how to use them to your advantage

At first glance, it can be difficult for companies to opt for one particular type of advertising. In this article, we will explain both types of advertising, their benefits, compare them and get to option number 3 - using both types of advertising at the same time. Google shopping is the most popular ad type

What is Google Shopping product feed specification and how can it benefit you?

Google Shopping has become one of the most used platforms for advertising on the Internet. Obviously, every person who wants to start selling their products/offering services online, turns to Merchant Center. So, I’m guessing you are one of them! You’ve created your eShop and your account in the Merchant Center, however now you are

Changes in Google Ads: Less visible search terms in the report

On September 1st Google briefly announced that the Google Ads search term report will now only show search terms that reach a certain limit. Simply put, advertisers will have a reduced view of which search queries trigger their ads, even if there is a click or conversion. This limitation in advertising campaigns has caused

How to set up and use DSA Page feeds in Google Ads

What are DSA Page feeds? DSA Page feeds are used for Google DSA campaigns. DSA campaigns are based on the content on your web and using Page feeds you can choose specific URLs as landing pages. It gives you an advantage to choose only some URLs, for example for your best sellers. DSA Page feed

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