How to expand your e-shop to the Nordic region?

In this article, we'll talk about ecommerce in the Nordics and why we would recommend expanding with your ecommerce store to this region. The Nordic region includes Norway, Sweden, Finland, Denmark and Iceland. These countries have the ideal environment for ecommerce and online shopping due to their maturity and advanced digital environment. Sweden,

How to create product campaigns for Microsoft Ads in BlueWinston

We introduce a new feature - product text campaigns for Microsoft Ads. Campaigns can be created from the feed and once uploaded to your Microsoft Ads account, you can advertise your products on the Bing search engine. This way you can reach more customers and extend your product advertising with another performance channel.

Why switch to Google Analytics 4 as soon as possible?

E-shops often depend on analyzing their site traffic and the effectiveness of their marketing campaigns. However, we see that many e-shops are still using Google Analytics Universal. Therefore, we would recommend that you switch to Google Analytics 4, as the data collection for Google Analytics Universal will end on June 30, 2023.

The 10 most common causes of low performance of BlueWinston campaigns

We've compiled a list of the most commonly recurring errors that could cause a lower performance of BlueWinston campaigns. In this article, we will provide you with solutions for each problem, so you'll be able to get the best results possible. First of all, there are many factors that affect the performance of campaigns,

We have become a Microsoft Channel Partner! What does this mean for you?

Microsoft Channel Partner is a status or award for the best partners in a given region. Similar to the Google Channel Partner program, partners must meet various criteria to advertise on this network. Microsoft Channel Partner is a status or award for the best partners in a given region.

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