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free! If someone asked you: "Do you know exactly which websites displayed your ads yesterday and how many orders they generated?" Would you know the answer? …or are you simply trusting the system to do its job well? Most e-commerce store owners today operate in a mode of “blind trust.” They launch modern automated campaigns
Do you have a massive warehouse, thousands of items, and the feeling that your Google Ads budget is vanishing into a black hole? Welcome to the club. This is exactly what Drogerkovo.sk was struggling with (but they don't have to anymore :D). This e-shop faced a major challenge: how to effectively manage a gigantic
„Achieving a 600% Return on Ad Spend (ROAS) in the very first weeks of a campaign?“ For some, an ambitious goal; for ADAC Insurance, a reality after deploying the new Customer Acquisition (NCA) goals within the Microsoft network. The April 2026 updates focus on three core pillars: Deeper analytics in automated campaigns Simpler
Averages lie. While you look at a satisfactory overall ROAS of your P.Max campaign in the ads manager, in the background, your budget is being quietly drained by products that should have received a different label a long time ago. But they couldn't. They had to wait for the conditions to be met
Are you launching P.Max campaigns into the world, but sometimes feel like they are a bit of a black box you can't completely see into? Finding answers as to why the algorithm acts the way it does is often complicated, leading you to lose precious time and control over your budget. That is exactly
On Wednesday, March 18, 2026, our WinstonBros team attended the historic first physical event of the E-commerce Slovakia association. It wasn't just an ordinary seminar in a boardroom - the entire event took place right on a boat on the Danube. Darko and Patrik went on our behalf to soak up the atmosphere and
Is your P.Max campaign running, clicks are piling up, but your high-performers are getting the same budget share as products that don't convert? Are your asset groups a mess, filters often incorrect, and manual checks tedious and chaotic? Then you’re in the right place. We know this problem inside out. That is exactly
The moment when a click no longer means anything. Try searching: “best Bluetooth speaker under €100.” The first thing you’ll see isn’t an ad or an organic result. It’s an AI-generated summary. And often, that’s all the user needs. No click. No visit to your website. This isn’t an experiment. It’s the new search standard and
As we announced several times at the end of last year, we have updated the billing system in the BlueWinston. As a result of this change, it is necessary to set up your payment method again directly in your account to ensure everything works properly and payments are processed smoothly. We have already prepared
The product is excluded. The listing group marks it as Excluded. Everything is correctly set in Merchant Center. And yet, you still see impressions, clicks, and spend in your report. If this is happening in a Performance Max campaign, the issue is not your product segmentation. The issue is the campaign architecture.
