What are Image Extensions? It is an image of a product next to Text Ad shown on Google Search. This way you can engage users more because they can also see what the product looks like. A Text Ad with an image also increases click-through rate (CTR) and therefore leads to higher campaign performance.
In October 2021, the Sitelinks and Callouts will be upgraded. The fact is that on the 20th of October 2021 the old ad extension types will be replaced by new ones (from feed-based to asset-based), according to Google Ads Developer Blog. It's important that you don't lose any information about which ad extensions belonged to
As part of the new BlueWinston update, we're bringing you several new features that will simplify campaign creation: 1. The addition of three new columns in the Campaign List - Dashboard that display statistics according to the selected filter on the top right. 2. These columns can be hidden: 3. In the Bad
Our team is constantly working on improvements to get better results and even better visibility into your campaigns. In May 2021 we added Ad customizers and Search term report for campaign or ad group. What are Ad Customizers? In this update, we bring you a new option on how to
As part of the new update of the BlueWinston tool, we bring you several new features that will simplify your operation and functionality of BlueWinston: 1. Added scripts for Smart Shopping campaign Until now, scripts have only been enabled for text campaigns, but with the new update, you'll be able
Google has announced that it will remove its Shopping Ads in Turkey as of Aug. 10 after a decision by the Turkish Competition Authority (TCA), that it should treat all shopping comparison services equally. The TCA said that Google made the efforts of other companies difficult with algorithm updates it made for public search
We bring you another update of the BlueWinston tool, in which we added: 1. Destinations Ability to set "Destinations" for Google Merchant feeds. It is also possible to target the feed only to Surfaces Across Google, which is free advertising. You can see how to do this in our next article.
We can find emojis almost everywhere. Now even in the URL of some ads. In the last BlueWinston update, we added a new UI for emojis so you can add them to your ad URL address (Path 1 and Path2). In this article, we will look into it and we will show
We bring you another update of BlueWinston. We added several new functions. 1. Emoji for ads We added a new function of emojis. Now you can use them in your URL to make your page look better. You can't use emojis in the headline or description. You can't copy emoji from somewhere else, we added
Even though people still search for one thing, the way they search for it is constantly changing. Therefore, after updating exact match last fall, Google also comes with an update for two other types - phrase match and broad match modifier. We've answered the basic questions you might be interested in regarding this change. How
