How BlueWinston helped?
Using the BlueWinston tool the agency was able to convert source XML feed into feed for Google Merchant. Then they were able to create segmented campaigns based on smaller categories. After some testing the agency decided to run one Smart Shopping campaign, which helped to increase performance.
In one Smart Shopping campaign there are around 1000 products and uses an automated bidding strategy “Maximize conversion value”.
Overall results after 2 months are ROI 1000%, which is perfect and agency Phoenix media recommends to use BlueWinston for online merchants.
Here you can see some chosen results from Smart Shopping campaign created in BlueWinston tool.
You can see how look like Thai Smart Shopping Ads created in BlueWinston tool.