We spent a long time deciding whether to import campaigns for the Czech advertising system Sklik from BlueWinston. The thing is that PPC specialists want to run product ads via Sklik also on the Czech search engine Seznam.cz. In this article we offer you a solution on how to run BlueWinston

We've compiled a list of the most commonly recurring errors that could cause a lower performance of BlueWinston campaigns. In this article, we will provide you with solutions for each problem, so you'll be able to get the best results possible. First of all, there are many factors that affect the performance of campaigns,

Same as in other European countries, ecommerce is very popular in Spain, which is actually one of the largest ecommerce markets in Europe. According to data from 2021, the e-commerce market turnover in Spain was more than 57 billion euros, an increase by 12% compared to the previous year. According to available data, there

When creating Performance Max campaigns (P. Max), we sometimes encounter ecommerce stores that need to create this type of campaign without products. Based on this requirement, we have added a new feature to BlueWinston PPC tool, where you can select whether you want to advertise products or not. When is

E-commerce in Germany is one of the largest e-commerce markets in Europe and quite an interesting one. According to data from the year 2020, the turnover of the e-commerce market in Germany was more than 103 billion euros, representing over 12% of the total retail trade turnover in the country. It is challenging

PPC campaigns are a great solution for increasing traffic and sales in your e-shop. However, launching only PPC campaigns is not enough for the e-shop to succeed and grow. E-shops should start with brand awareness campaigns as soon as they can. We understand that this can be costly but having a strong brand makes

Croatia will use the new currency EURO from 1 January 2023. Until now, they have been using their own currency, Croatian kuna (HRK), and are now switching to the European currency. This change affects a number of Google Ads accounts, so we would like to keep you informed. The change affects accounts that

We communicate with e-shop owners and PPC specialists on a daily basis, and we know, that e-shops want to grow and expand from their home country quite frequently. The reasons for expansion are many, but it’s mainly due to the fact that the e-shop owners want to increase profit and establish themselves in a

Quite often we come across e-shops that expand from one country to another. This happens for various reasons, for example, the e-shop wants to increase sales, profit and establish itself in a less competitive market. It may happen that there is already fierce competition, low margins, and low profit in the domestic market.

We wanted to improve our error handling and tracking systems so that errors that sometimes occur could be easily corrected. With this update, we can find specific errors that you can correct and notify you via email. We hope that with frequent error updates and their corrections your campaigns can be improved and can