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About Darko Ďurica

I think about myself that I am a great salesman. I offer people what they need. A also like to learn everything new and write articles about digital marketing. I am a big lover of high-quality food, falafel and beer.

Why does each seller experience a different effect of 20% discount of Google CSS partner?

When you switch your Google Merchant from Google Shopping CSS to Google Partner CSS when creating Google Shopping ads, you get up to 20% off on bids as an advantage over those advertising through Google Shopping CSS. For some retailers, this discount will take effect immediately, for others it will be less visible - what

Get up to 20% off Shopping Ads with Google Shopping CSS Partner

Get up to 20% off Google Shopping Ads with Google’s unique CSS partner Shoppingin.eu. If you switch Google Merchant from Google CSS to partner CSS when creating Shopping Ads, you will save on your ads. Without any additional charges! Thanks to Shoppingin.eu, Slovak and Czech (also from 19 other European Economic Area countries) sellers can

Google Ads Smart Bidding strategy – Maximize conversion value

Several updates awaiting Google Ads have been introduced at Google Marketing Live. One of these concerns Smart Bidding, which uses machine learning to set the optimal cost-per-click (CPC. Most recently, you'll be able to reach this optimum cost by using a maximize conversion value strategy. There is a new addition to classic smart bidding strategies

What is Google ads Bid Simulator and how to Use it?

Bid simulators help determine how the prices of your ads affect their performance over the week. It is possible to use two types of these simulators: Manual type of simulator Smart Bidding Simulator How do they work? Simulators collect search and network advertising data from ad auctions. In ad

Google Merchant: How to apply your product data feed

To upload your products to Google Merchant Center, you must first create a feed to upload your data. This step is required for each new feed. Once you have created it, you do not need to register it again, just update it.  Primary feeds Your primary feed is a data source used by Merchant Center

Google Merchant: Supported file formats

Product feeds you want to upload to your Merchant Center must be supported. In this article, we will show you which of them are supported and what are they. Text (spreadsheet) This format is relatively simple. The headers include attribute names separated by tabs. The next line contains the corresponding values that appear under the

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