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About Martin Jančo

Account manager at BlueWinston & CCS Shopping in EU (I'm the guy responsible for the most effective PPC tool to create product text and Smart Shopping campaigns for Google Search)

Searchterm based product campaigns – best results ever!

Luigi's Human Search based campaigns As you know, product campaigns have very good results due to perfect keywords, landing pages and relevant traffic. And from our experience, the best results have product campaigns based on searchterms with conversions on eshop. We named them Luigi's campaigns. The base data for these

How to create profitable Product text ads for Google Search

Text ads for Google Search are very popular these days. Product campaigns are basic campaigns created in BlueWinston. These automated campaigns are created from XML product data feed and used for Google text Search. In BlueWinston you can create these types of campaigns: How to create Product campaign (read more about Product Text Ads) How

How to create Product-Group text ads for Google Search

Product-Group text ads are basic campaigns created in BlueWinston. These automated campaigns are created from XML product data feed and used for Google text Search. In BlueWinston you can create these types of campaigns: How to create Product campaign (read more about Product Text Ads) How to create Product-Group campaign (read more about Product-Group Text

Google Ads automated rules / bidding scripts for better performance

Here are Google Ads automated rules (scripts) that we recommend to use for product campaigns by BlueWinston. These scripts can be used when you measure conversions and total transaction values in Google Ads from a connected Google Analytics account.  You can add these scripts here: Top menu > Tools > Rules. Usually, there are all BlueWinston campaigns

Invoice email in account settings

When you would like to send invoice from BlueWinston account, till now invoices were sent to registration email. The registration email can belong to eshop, to agency or to PPC freelancer. In all three cases the invoice is the same but came to different email address. We have added new feature, so from now you

How To Advertise products in Google Text Ads. In few minutes!

When you would like to advertise products on Google text search, you need XML data feed and you can connect your AdWords via API with BlueWinston. Here are quick steps on how to advertise all your product in just a few minutes: 1. First of all. You should create a product campaign to advertise products

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