Google AdWords, now Google Ads, is a system for online advertising of products and services on Google. For such advertising, you need your online account and website to link. Sign up and creating an account with this system is free and easy, taking only couple of minutes. We have written for you a clear
Business owners around the world are trying to respond the most appropriate to the panic that is raging around the world. The coronavirus pandemic brings a number of challenges to retailers of all sizes. Therefore, they have to make changes. They share information about how the company and its employees work in this situation. More
Frequently Asked Questions (FAQs) are no longer unique in the online world. However, there are still many people who do not pay enough attention to this page on their websites, even though the e-shop could clearly benefit from it. In this blog, we'll have look on how to give it the best structure to make
It has been over a year since Google Ads introduced a revolutionary update, expanded text ads. These offer you even more space to attract your potential customers. However, the switch from standard to enhanced text ads may not be easy at all due to the uncertainty. Here are some tips on how you can handle
Google ads have undergone many changes in recent months. These include not only ad displaying, but also new useful features and reorganization of the advertising platform. Search Ads 360 is a result of these changes - a unique campaign management tool for search engines. The work of many agencies and marketers managing accounts across multiple
Despite the fact that shopping on the Internet saves a lot of time, the customer are still struggling with one aspect that cannot be assured as much as in physical stores – security. On the Internet, it is easier to deceive a customer than when shopping in a physical stire, and despite increasing safety standards, this
Track your campaign information anywhere, even on the go with the Google Ads app. You can easily download it to your smartphone on Google Play for Android or the App Store for iOS. With these new features, you can do even more with the app. Google Ads makes marketers’ life easier in several ways. In particular, they
Up to two billion people sign in to their YouTube account per month, and on average one person spends almost 11.5 minutes a day watching videos there. These are a few of many stats that can convince you that paid YouTube advertising is a great way to attract new leads. If your previous blog convinced you
You have the perfect video that represents your business or one of your products. You have invested a lot of time and money into this work. It must attract many new customers to your e-shop. However, the figures in the reports show something else. What could have possibly gone wrong? Let's have a look... As
The Merchant Center logo is a great way to build knowledge about your brand. It is used when advertising your products on Google, where users can associate them with a specific visual of your brand. We have put together a quick step-by-step guide on how to upload your logo to Google Merchant, as well as
