Do you have a physical store? Use Google My Business

The situation due to COVID-19 is complicated mainly for the business, which has not only online sales but also physical stores. That's why you should consider Google My Business, a program that allows your customers to see up-to-date information about your stores. In this article, we will discuss what benefits it can bring you

How to get ready for Black Friday and Christmas? Smart Bidding will help

The biggest and most successful seasons are approaching. Whether it's Black Friday or Christmas, you need to be prepared. One of the ways is to set up Smart Bidding for this season as well. This year, however, the season may be different, mainly due to COVID-19, as everyone is shopping online. If your conversion

Changes in Google Ads: Less visible search terms in the report

On September 1st Google briefly announced that the Google Ads search term report will now only show search terms that reach a certain limit. Simply put, advertisers will have a reduced view of which search queries trigger their ads, even if there is a click or conversion. This limitation in advertising campaigns has caused