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The creation of shopping campaigns using Google has never been easier. Google has recently introduced a service, Smart Shopping Campaigns, that is freeing you from the responsibilities, such as priority settings, strategy of campaigns, bidding… Moreover, ads are no longer going to be displayed in Google Search Network only, but also in the Display Network,
What are the shopping ads best practices? Are you a seller willing to effectively promote your products? If you are not a creative type of person, you do not have to struggle with suitable text ad content or the usage of keywords anymore. Google Shopping Ads Campaigns will help you to create an optimal ad
Google text ads are a great tool to engage with new potential customers. If you, indeed, formulate them properly. After the creation, they will be displayed in the Google Search Network. Either above or below the results. How does the text ad actually look like? Google text ads are composed out of three main parts
Check these in BlueWinston.com How to optimize product text ads? 1. Whether you have created all three main types of campaigns BlueWinston.com allows you to create three types of product-focused campaigns thanks to which you will ensure and cover the advertising for almost every demand in Google Search. So you can create Product Text Ads campaigns,
For better optimization of product campaigns, we recommend you to use automated scripts. It is a set of rules that increases efficiency of the campaigns. For instance, by excluding keywords that are causing high expenses. You can find all these scripts at the end of every campaign setting in BlueWinston. For the use of scripts
As you have surely noticed, Google Ads has recently launched a possibility of Headline 3 and Description 2 for the ads in Google Search. We have worked hard and launched these features in BlueWinston as well! We are speaking of dynamic expanded text ads for products. You do not have to create other types of
As you surely know, DSA ads have both, their advantages and disadvantages, but also their specifics. The advantages of DSA show up mainly when you are having quality content on your subpage, based on which Google can decide when to display your ad – that is when Google displays DSA on the most relevant phrases.
One of the most common problems is that Ads are not approved because of trademarks. Those are brand names which usually require trademark permission for their use. You can enter particular Trademarks to Bad words in BlueWinston and all Bad words will be automatically hidden from the ads. This solution allows you to run Ads,
We are having some good news for you! Maybe you have already noticed a bell icon in your BlueWinston account – these are notifications that will keep you updated about your campaigns. Notifications appear in case there a mistake or incorrect setting in any of your campaigns. After clicking the bell, you will see a
As you know, in Google Ads advertising there may be many products with low search volume keywords. It means that the keywords are being searched little and therefore Google does not allow them into the advertising. That is why it is not possible to advertise such products in a common way. Or maybe it could
