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free! We are having some good news for you! Maybe you have already noticed a bell icon in your BlueWinston account – these are notifications that will keep you updated about your campaigns. Notifications appear in case there a mistake or incorrect setting in any of your campaigns. After clicking the bell, you will see a
Before, our product campaigns had 23.52% CoS, now it is 7.54% CoS (Cost of Sales). %ROAS jumped from 425.12% to 1326.60% (by 901.48%) thanks to Product ads automation PPC tool for Google Search called BlueWinston.com! Cost of Sales reduced by 68% ROAS jumped by 901% About the client - AQT.sk
As you know, in Google Ads advertising there may be many products with low search volume keywords. It means that the keywords are being searched little and therefore Google does not allow them into the advertising. That is why it is not possible to advertise such products in a common way. Or maybe it could
How would you proceed if you were interested in the engagement with new potential clients? In life, the first impression is the most important, and in the world of text ads it goes likewise. You are attempting to make an excellent first impression, to attract customer´s attention. The first displays of your webpage are always
Extra characters for text ads? Yes! What would you say to one more headline…? Plus one more description! The Google Ads expands the number of characters for responsive text ads in Search Network. During this autumn, the new format of text ads will be maintained and standard text ads will become longer. What is the
In some cases, you need to create a product campaign with keywords that do not consist of manufacturer. You have to be very careful with the creation of non-brand product campaigns, but you can gain interesting traffic to your shop. In BlueWinston you can create these types of campaigns: How to create Product campaign (read
We are very happy, we have just released new update of BlueWinston with brand new feature - Add custom tags. Is is very useful when you need to use more tags from product XML feed in campaign. You can add more custom tags in part Tag assignment & filters. There is no limit for
In this article, we will talk about PPC campaign automation in Google Ads and show you some examples of using Target ROAS for product campaigns in BlueWinston. This year, Google is paying particular attention to automation and bidding strategy type Target ROAS, where it takes into account a number of data sources.
Not all e-shops advertise via Google Search as efficiently as they could. In this article, you will learn how to solve this problem and what improvements you may expect and how to lead users from Google text Ad to conversions. Google introduced a very efficient way to advertise in their search engine - whether
It is quite often that some of your words are not allowed in AdWords, so you see them in AdWords as Bad words. You can see these Bad words also in your BlueWinston account (left menu > AdWords > Bad words). Now you can add alternatives to Bad words directly in BlueWinston Alternatives will be updated
