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free! Responsive search ads are new and quite interesting format of Google Ads. They consist in adjustment of the ad, based on the previous activity of potential customers. The system tests dynamically various combinations of titles and descriptions, while observing which combinations performs best for different search requests. Saved time, higher flexibility, more of approached customers,
Twice as much space for your ad? Not a problem anymore! Google Ads has introduced a new version of expanded text ads (ETA) that offers you more space to engage with your potential customers. ETA brings along several benefits that can, however, turn into stumbling blocks. That is why you do not only get to
As you have surely noticed, Google Ads has recently launched a possibility of Headline 3 and Description 2 for the ads in Google Search. We have worked hard and launched these features in BlueWinston as well! We are speaking of dynamic expanded text ads for products. You do not have to create other types of
We are having some good news for you! Maybe you have already noticed a bell icon in your BlueWinston account – these are notifications that will keep you updated about your campaigns. Notifications appear in case there a mistake or incorrect setting in any of your campaigns. After clicking the bell, you will see a
In this article, we will talk about PPC campaign automation in Google Ads and show you some examples of using Target ROAS for product campaigns in BlueWinston. This year, Google is paying particular attention to automation and bidding strategy type Target ROAS, where it takes into account a number of data sources.
Not all e-shops advertise via Google Search as efficiently as they could. In this article, you will learn how to solve this problem and what improvements you may expect and how to lead users from Google text Ad to conversions. Google introduced a very efficient way to advertise in their search engine - whether
What does truncating for product names mean? Try to imagine that we have a product called: ELECTROLUX EJ 11800 AW stand alone fridge with freezer Normally, you would get a very bad and unsuitable keyword with low search volume. The only solution would be to clear your product name and hide manually "stand-alone fridge with
Per-Partes is for gradually enabling keywords inside your AdGroups. This feature secures that keywords with the highest number of words inside will be turn on at first. Next every 4 hours will BlueWinston get informations about these words from AdWords and control if they are eligible or not. If they have low search volume,
Winston bros Ltd. is probably the only one PPC agency in the world which developed unique tool for Product Performance advertising in Google AdWords and also give it to the whole world and to e-shops and all other PPC agencies for using and creating unique product long-tail keywords to get almost 100% eligible Product ads.
We launched our tool just a few months ago - exactly 6 months ago for the general public, foreign PPC agencies and end-users! Now we are pleased to announce that we brought more than 500.000€ total revenue to our e-commerce clients who managed more than 6 million keywords thanks to our tool for creating, optimizing
