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Get up to 20% off Shopping Ads with Google Shopping CSS Partner

Get up to 20% off Google Shopping Ads with Google’s unique CSS partner Shoppingin.eu. If you switch Google Merchant from Google CSS to partner CSS when creating Shopping Ads, you will save on your ads. Without any additional charges! Thanks to Shoppingin.eu, Slovak and Czech (also from 19 other European Economic Area countries) sellers can

Google is changing the look of results on desktop Search

The new update from Google brings a new view of both paid (advertised) and organic results in Search. After this update has been applied to mobile devices, it also comes to desktop versions.  Recently, Google has posted on Twitter a news they have prepared for desktop version of Search. This includes a new label for

Google Ads Express: Create your ad in just 15 minutes

Do you want to let people know about your products, but don't have the enough time to invest to advertising? Or is Google Ads a labyrinth for you to, too complex to orientate in? So pay attention now, because we will tell you how to advertise your products without unnecessarily time-consuming process of creating multiple

Google Ads Smart Bidding strategy – Maximize conversion value

Several updates awaiting Google Ads have been introduced at Google Marketing Live. One of these concerns Smart Bidding, which uses machine learning to set the optimal cost-per-click (CPC. Most recently, you'll be able to reach this optimum cost by using a maximize conversion value strategy. There is a new addition to classic smart bidding strategies

Hot news – Extend Shopping Ads to Gmail

One of the most popular email platforms in the world offers additional opportunities for e-commerce merchants to realize its potential. In the EU, starting March 4, Gmail will start to display shopping campaigns. They will be recorded under the Google Display Network. In addition to YouTube, Discover, and Search, your ads will appear on another important

What is Google ads Bid Simulator and how to Use it?

Bid simulators help determine how the prices of your ads affect their performance over the week. It is possible to use two types of these simulators: Manual type of simulator Smart Bidding Simulator How do they work? Simulators collect search and network advertising data from ad auctions. In ad

Google Merchant: How to apply your product data feed

To upload your products to Google Merchant Center, you must first create a feed to upload your data. This step is required for each new feed. Once you have created it, you do not need to register it again, just update it.  Primary feeds Your primary feed is a data source used by Merchant Center

Google Merchant: Supported file formats

Product feeds you want to upload to your Merchant Center must be supported. In this article, we will show you which of them are supported and what are they. Text (spreadsheet) This format is relatively simple. The headers include attribute names separated by tabs. The next line contains the corresponding values that appear under the

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