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free! Between the end of January and March 2020, the Automation & Digital Champions training program was designed for Google Partners. The object this time was automation and smart bidding. There were dozens of specialists from each CEE country, with only one person per agency. The training program focused on a better understanding of smart bidding
Everyone tries to help as much as possible. Financially or materially. We at BlueWinston are no exception and we have decided to put the 3D printer to work. Over the period of the last two weeks, Slovakia was paralyzed by the COVID-19 virus, and a number of organizations have been set up to help
 Just a week ago all of this seemed like a distant dream that only matters to the Far East. Today the problem is present here and everybody is coping with it as they can. Even ecommerce field. COVID-19 is a pandemic like none of us ever witnessed and we can’t predict how big it will
When talking about Google Ads conversion tracking, it can include countless activities that customers do on your site - purchasing a product, subscribing to a mailing list, making a phone call, completing a form... If you're tracking different conversions, each probably has a different value for you. This means that you should also be tailor
Up to two billion people sign in to their YouTube account per month, and on average one person spends almost 11.5 minutes a day watching videos there. These are a few of many stats that can convince you that paid YouTube advertising is a great way to attract new leads. If your previous blog convinced you
You have the perfect video that represents your business or one of your products. You have invested a lot of time and money into this work. It must attract many new customers to your e-shop. However, the figures in the reports show something else. What could have possibly gone wrong? Let's have a look... As
With paid YouTube ads, you can reach millions of users and only pay when they show interest. As the number of people watching YouTube videos keeps growing, you will find many potential customers there. Just create an ad and decide when and where to show it. Are you thinking of how to share your products
The Merchant Center logo is a great way to build knowledge about your brand. It is used when advertising your products on Google, where users can associate them with a specific visual of your brand. We have put together a quick step-by-step guide on how to upload your logo to Google Merchant, as well as
Google has decided to make Google keywords available only to the following users: In order to use Google's planning keywords, you must have a Google Ads account along with your payment details. Now you need to create an ad. ... all of this is needed for your Keyword Planner to work fully and without
The product feed you provide to the Google Merchant is the basis of advertising in Google Shopping. In this blog, we’ll look at how to create a product feed and what areas to focus on. The product feed is a list of your products, with their specific attributes (details), provided to the Google Merchant. Google
