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Orange Slovensko is the biggest telecommunication provider in Slovakia. They provide not only voice services but also mobile devices in a big competitive segment. What had to be solved? Agency Zaraguza took over client's Google Ads account from another agency and they discovered a lot of work to be done and automated. The products in e-shop
The current situation is very difficult, especially for small and medium-sized companies. COVID-19 has (and will continue to) affect the global economy. Many smaller businesses have ceased to operate or advertise due to the difficult situation. How to help them? Google has decided to distribute advertising credits of $ 340 million (approximately € 304 million).
Between the end of January and March 2020, the Automation & Digital Champions training program was designed for Google Partners. The object this time was automation and smart bidding. There were dozens of specialists from each CEE country, with only one person per agency. The training program focused on a better understanding of smart bidding
Everyone tries to help as much as possible. Financially or materially. We at BlueWinston are no exception and we have decided to put the 3D printer to work. Over the period of the last two weeks, Slovakia was paralyzed by the COVID-19 virus, and a number of organizations have been set up to help
Just a week ago all of this seemed like a distant dream that only matters to the Far East. Today the problem is present here and everybody is coping with it as they can. Even ecommerce field. COVID-19 is a pandemic like none of us ever witnessed and we can’t predict how big it will
When talking about Google Ads conversion tracking, it can include countless activities that customers do on your site - purchasing a product, subscribing to a mailing list, making a phone call, completing a form... If you're tracking different conversions, each probably has a different value for you. This means that you should also be tailor
Up to two billion people sign in to their YouTube account per month, and on average one person spends almost 11.5 minutes a day watching videos there. These are a few of many stats that can convince you that paid YouTube advertising is a great way to attract new leads. If your previous blog convinced you
You have the perfect video that represents your business or one of your products. You have invested a lot of time and money into this work. It must attract many new customers to your e-shop. However, the figures in the reports show something else. What could have possibly gone wrong? Let's have a look... As
With paid YouTube ads, you can reach millions of users and only pay when they show interest. As the number of people watching YouTube videos keeps growing, you will find many potential customers there. Just create an ad and decide when and where to show it. Are you thinking of how to share your products
