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Double the speed of your web – Google PageSpeed Insights

Speed of your pages is going to be the new indicator considered when crawling and placing the pages into search. It is, therefore, important to track it. One side is to measure the speed of your pages. The other is to work with non-optimal results. Now we will focus on both. Google PageSpeed Insights (PSI)

5 reasons why it is worth using responsive ads

Need to save time while increasing the performance of your ads? Google Ads is constantly adapting to its users and it is also, for example, by creating ads. Just insert different variations of the text and Google Ads will combine them thanks to responsive ads to make your ads as effective as possible. We've introduced

Keyword Planner from Google Ads – Keep track of your keywords

Google is still looking for ways to make the work easier and save time for a lot of marketers. That's why you might be happy that based on feedback there have been new features added to Keyword Planner, and the existing ones have been updated. Keywords are an important part of advertising. They will help

Mandatory parallel tracking of campaigns is expanding

Recently, there has been a bunch of Google Ads updates. After canceling the average position, introducing recommended columns and various updates to increase landing page load time, the time has come to parallel tracking as well. This feature was already available last year but now it is ready to improve the performance of your campaigns

Recommended columns as new feature in Google Ads

When running different campaigns, you can easily lose track of which columns in Google Ads you have and are actually using. Therefore, Google has introduced a new feature, recommended columns that will help you to highlight recommended columns in your profile to help you manage your campaign. The recommended columns were introduced by the end

Information about Eligible products in Google Merchant Centre

In the latest update (1.49.0) we have added information about Eligible products in Google Merchant Account for Merchant Feeds. Eligible product is one, that : It is in Stock. Google has accepted it and set its "Destination Status" as Approved (not Disapproved or Pending). This status is set by Google only after a certain amount of time since the product

Display Network targeting more precise with these 3 tips

Users will not search for your e-shop unless they know you exist. If you are starting, but even if you already run an online business, it is recommended that you continue to take new steps to find new potential customers. Google Ads in Display Network is a great way to bring your site closer to

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