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free! Smart shopping campaigns for products in the e-shop This is the type of ad you can create in Google Ads, linked to your Google Merchant account. A common practice is to upload your product information (feed) in your Google Merchant account. The Google Merchant account must be linked to your Google Ads account where you
What are Ad patterns? BlueWinston also brings innovative technologies in the process of creating text ads. The ad pattern works with all the tags from the XML feed, and thanks to drag & drop, you can put together amazing and converting ads in a few seconds.The use of tags will ensure that your ads always
Google Ads in Shopping is a great way to bring your products as close to potential customers as possible. Because of their broader presence and powerful reports, they represent a huge potential for your business that would be a shame not to take advantage of. There are two types of these ads. We've prepared a
Advertise only what people are looking for and buying in your e-shop In this article, you will read about another of the world’s unique product-targeted campaigns in Google Search that you can only create through www.BlueWinston.com. We are talking about a campaign that automatically generates ads and keywords from search
We have a new improvement for our world unique Product - Group campaigns. This campaign type is designed to create a group of products with keywords suitable for more products and the user is automatically targeted into full-text search results on eshop. In the past, sometimes were created also too short keywords = redundant work
We have updated few settings about max CPC for keywords in Blue Winston. This is helpful when changing bidding strategy in Blue Winston, for example from Target CPA to Manual CPC. From 16th May there is no pop-up in part Campaign setttings. You have a new option - to reset Default maxCPC or set up
In this article, we will quickly and simply introduce you to the main benefits of “competitive” tools from home and abroad.We will not mention the features we “all” have, but we will rather briefly introduce you to those you will not find anywhere else and that will make you love the tool and get the
Maybe you have already experienced publishing an ad to acquire new customers, but as the time went by its impressions were not growing. Low or no impressions are an indicator that your ad has no reach and that you cannot expect any click-throughs or conversions. Let´s have a look on how to change it.
Setting bidding strategies is a huge dilemma when launching campaigns. The first question is whether they should be automated, or you want to manage them manually. Not each type of strategy fits each type of campaign. Therefore, we compared them to make the decision making easier for you. Here are the results… Automated bidding can
Smartphones have brought so many options to people´s lives that desktop devices are slowly losing their attractivity for regular daily activities, such as web-browsing. Google is catching up with this trend by an experiment called “mobile-first indexing”. This experiment serves primarily the users of the search; however it will influence mainly the web owners. In
